Wendy Li






Translating complex ideas into compelling narratives and experiences.



All Projects by Category:
Marketing, Art Direction and Branding
Interactive and Film
Illustration, Print and Publication
Writing



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Email: liyuan.wendy@gmail.com

Innovation Synapse: 
Visualizing Yale's Entrepreneurial Neural Network


This series of graphic installations at Yale Venture’s new headquater celebrates Yale's innovation ecosystem—a vibrant community where ideas, collaborations, and outcomes flow freely across disciplines and through spaces around campus.

Through an interconnected, non-linear design inspired by neural networks, this artwork reflects how innovation actually happens: through countless connections, unexpected pathways, and continuous adaptation. Just as neurons form complex networks to create new patterns of thought, Yale's innovation community unites diverse perspectives, expertise, and initiatives to spark breakthrough solutions.

Collaborator: Juice Chen
November 2024 - March 2025




The installation consists of four interconnected components:


  • History: A timeline chronicling key moments in Yale's innovation journey
  • Spaces: A showcase of programs driving innovation across campus
  • People: Recognition of Yale Faculty Innovation Award recipients who have pushed the boundaries of their fields
  • Stories: Spotlight on the ventures of Innovation Award recipients




Part one: History

Vinyl wallpaper, acrylic, holographic papter








Part two: Spaces

Lenticular cards, acrylic







Part three: People

Vinyl wallpaper, holographic paper, acrylic




Part four: Stories

Prints, acrylic 


Wendy Li


Translating complex ideas into compelling narratives and experiences.



LinkedIn
Instagram
Email: liyuan.wendy@gmail.com